Winner’s Circle: Full School Subscription

Your all-access pass to every single one of our premium courses!

Enroll in School!

You will come away with take action today inspiration and the technical know how to train your dog to succeed at any level of competition. These skills are buildable and scalable.

The Winner’s Circle Full School Subscription is the complete contents of every course and webinar LEDSA offers. More than 30 years of knowledge as a Professional Handler have been captured on video to help you go from beginner to Champion dog owner and even on to Best in Show!

As well our grooming videos include many breeds, the award winning Poodle University and courses by Westminster Best in Show winning handler William Alexander. Each professionally shot and edited video clearly explains the how to of getting you and your dog looking their best in the ring.

Beginner handling starts us off with the basics. You learn who is who at the dog show. Why we have dog shows. Proper lead and collar placement. How to properly hold the leash. How a dog show works. How to accept your ribbon and common dog show terms. Where to find your breed’s breed standard and why you need to interpret it. We teach you how to show your dog’s bite, what you should wear when showing your dog. We give you downloadable and printable checklists for packing or a show, for tracking your dog’s championship points, what you should have on hand for dog show emergencies and so much more! As well there is a printable e book.

Intermediate handling continues your education about everything dog show. It starts by showing you what to notice in the ring. Where is the table or the ramp? Why is this important? How to stack your dog on a ramp, and what breeds must use a ramp and what breeds are optional. You are taught advanced stacking techniques including why you should ALWAYS move the front foot back and why you should stack on the edge of the mat closets to the judge. You will go through more advanced gaiting patterns, learn how to act like a winner, and why it is important to know proper ring etiquette. We teach you the different ways to show the bite to the judge and what is appropriate for your breed. You will learn the very important art of how to support your dog during the judges exam and so much more. This course is complete with downloadable and printable worksheets and checklists. As well there is a printable e-book that you can take anywhere.

Advanced handling takes you from being a handler to thinking like a handler and polishing your skills. You will learn why we use a wet towel at ringside. Why you need to know where you will stack your dog BEFORE you enter the ring. What you should do if the judge asks for two dogs to be examined on the table at the same time. What it takes to get into the winners circle with consistency and how to use the “kitty-kitty method” when things get tense. You will also see why you have to be “showy” to have a “showy’ dog. We will introduce you to a great tool called a stack box and teach you how to use one to improve your dog’s stack and as well how to use it to teach your dog to free bait to perfection. We discuss when handling classes are appropriate and when they may be detrimental. Common troubleshooting methods are shown. You are taught how to assess your dog for greater success and why showing your breed like it’s breed is key to winning. We share tips and tricks and even recipes! There are downloadable and printable worksheets. As well there is a printable e-book that you can take anywhere.

The Best Dog in Two Minutes is for the handler who wants to explore the theory behind winning and how that “special something” can make up for less than perfect conformation. Allison walks you through her theory on how exhibitors and breeders and the like have a lifetime to decide how good or bad a certain dog is, but the judge has only 2 minutes. We show you why you must be prepared before you enter the ring, how to make a good impression before you even enter the competition and how to make your dog stand out from the rest. It is important the judge sees your dog’s virtues and we make sure you get the most of that. As well there is a printable e-book that you can take anywhere.

Campaigning Your Dog is a blueprint for you to follow to help you and your dog get the desired outcome at the end of a show season. You learn how to pick a goal and understand the points (or dogs defeated) it takes to reach that goal. We give blueprints on how to pick shows and judges, how to advertise and how to approach social media. You learn how to be remembered, how to go with the flow and how to build on this year’s success to make each following year just a little bit easier. There are flowcharts and forms to download and print. As well there is a printable e-book that you can take anywhere.

Poodle handling is our in depth look at handling poodles. We dissect the poodle standard and understand why it is so important. We teach you the valuable lesson of how to “shape” your poodle on the table and why this helps every aspect of your poodle handling. We cover toys and miniature poodles and the all important exam on the table. There is clear instruction that will help your poodle start to move ahead of you in the ring. The judges exam and showing your poodle’s expression in the ring are gone over in great detail. We think poodles are magic and this course will help uncover those secrets to you. We include the Ultimate Poodle packing checklist that is downloadable and printable. . As well there is a printable e-book that you can take anywhere.

Junior Handling is Allison’s passion. It is where her lifelong career in dogs started and the reason there even is a Leading Edge Dog Show Academy. This course is the one she sunk her heart and soul into. How to start in juniors, how to pick a dog, what class to enter are all covered. Stacking your dog, complete gaiting patterns for all common and all the less common gating patterns are demonstrated in video and as well there are downloadable and printable take homes for each and every pattern. What to wear, how to access the breed standards, and an anatomy quiz are all included. We give you tips and tricks regarding the table, how to present your dog for the judge’s exam and how to show the front, rear and side profiles to the judge. We share secrets of how to succeed and how Junior handling can lead to a career (just like it did for Allison) There is a section for parents, and an overview of the special skills needed if you decide to show a German Shepherd dog in junior handling. There are more than 10 printable and downloadable “cheatsheet’s” and checklists. . As well there is a printable e-book that is available in both English and French you can take anywhere.

Winner's circle members get exclusive content not available to anyone else and as well our Webinar series are all included at o extra charge!

Sales page/WHAT YOU GET!

More than 160 HOURS of instructional video!

Detailed descriptions of each video

Comprehensive diagrams for each section

Allison’s tips and tricks for each section

Equipment and product lists complete with video instruction

Access to VIP Facebook group (for VIP holders)

Group coaching(for VIP holders)

Downloadable/printable e book that you can take with you anywhere

Course completion certificate

Self-paced instruction

Lifetime access

No complicated time zones

How we approach training our dogs determine our success.

With more than 30 years as one of the top professional dog handlers in the world Allison brings her unique insight, talent and teaching ability to this program. You will be motivated and entertained as you learn the skills and techniques to get your dog into the winners circle with confidence and consistency.

Who should take this course

  • People who love step by step concise and consistent instruction by the world’s best teachers
  • People who want to know how to become a team with their dog when showing them at the highest level
  • People who want to train their dog and create a “brand “ that is recognizable around the world ( and in the ring!)
  • Those who want to learn how to groom to compete at conformation shows and grooming competitions and win!
  • Dog lovers who want their pets to look amazing
  • Dog fanciers who are seeking knowledge backed up by clear concise answers
  • People who want to learn, get tips, be supported by a group and win!
  • People who strive to be the best and are seeking world class coaching a support

In conclusion this course is for everyone!!


Your Instructor


Allison Foley
Allison Foley

I showed my first dog in Junior Handling when I was 7 years old, I went 5th out of 5 in a junior handling class, I cried, but despite that humble beginning I was instantly hooked!

Believing that you should always do what you love, I became a professional handler in 1987 and I have been presenting Canada's (and the world’s) top dogs ever since. With more than 550 All-Breed Best in Shows, I am proud to have been highly awarded at such prestigious shows as Crufts, the World Dog Show, Westminster Kennel Club and the AKC Invitational. As well I have had Top Dog All breeds in Canada 3 separate times, all three dogs are still record holder’s in their own right.

In addition to my wins as an all-breed handler, I have spent more than 30 years perfecting the art of presenting one of the dog world's most difficult breeds to master: The Poodle. Today, I am internationally recognized as one of the world's most talented and experienced Poodle handlers. I have presented seminars on grooming Poodles all over this planet. . I am also the Creative Educational Advisor and Specialist for Chris Christensen Systems.

I have proven that hard work, dedication and passion can take you absolutely everywhere in this wonderful sport, which is why I am committed to supporting, promoting and giving back to the dog community. Currently, I am President of the Canadian Professional Dog Handlers Association, Vice-President of the Canadian Kennel Club Foundation, I have been CKC Junior Handling representative for both Nova Scotia and South Western Ontario. I am a regular contributor to dog magazines in several countries. I have mentored several of the Top Professional Handlers in the USA and Canada as well as coached 3 Juniors to win the Canadian National one of whom went on to win Crufts World Junior Handling Competition.

In 2017, I launched Leading Edge Dog Show Academy, the world's first on-line dog show training school. My mission is to help mentor a new generation of dog show enthusiasts through innovative video-based grooming and handling lessons. LEDSA has won the award for Best On-line Education each year since it’s inception. I look forward to working with enthusiastic students as they perfect their skills on the way to the winner's circle.

Sit back, as I bring a lifetime of grooming and handling lessons to video, here at Leadingedge Dog Show Academy.


Courses Included with Purchase



Webinar Course: The German Trim
Access our German Trim webinar (live Dec. 2nd, 2020 @ 12PM PST). This course includes the live webinar, recording, curated Q&A and supplementary materials.
Allison Foley
$15
The Complete Kerry Blue Terrier
Everything you need to know about grooming your Kerry Blue Terrier
Allison Foley
$89
The Newfoundland Dog Grooming Masterclass
A comprehensive guide on grooming and preparing your Newfoundland Dog for the show ring
Allison Foley
$89
Asian Fusion Styling
The complete guide to unique Asian Fusion Dog Grooming
Allison Foley
$89
How to Trim the Bichon Frise
The Complete Guide to Trimming the Bichon Frise
Allison Foley
$89
How to Groom the Drop Coated Dog
How to bathe, dry, trim, wrap and maintain the drop coated dog for home and show
Allison Foley
$89
Intro to Beagles with Will Alexander
The essentials of how to groom your beagle, from the master.
William Alexander
$87
Irish Setter 101
A complete guide to mastering the art of the Irish Setter
William Alexander
$89
Spaniel Trimming Basics
All the basics for grooming spaniels for dog show success, featuring the English Springer.
William Alexander
$69
English Setter 101
An Introduction to Setter Grooming featuring the English Setter (With Basics for All Setters)
William Alexander
$69
Sheltie 101
A step by step guide to grooming your sheltie for the home and the show ring.
Allison Foley
$69
Bulldog Pro Course
Featuring the French Bulldog with something for all Bully Breeds.
Allison Foley
$89
Cavaletti Pole Training for Dogs
A step by step guide to using Cavaletti poles to strengthen topline and improve side gait.
Allison Foley
$89
The Scandinavian/Second Puppy Trim
A Tutorial
Allison Foley
$59
The Perfect Poodle Clipping Course
Step by step instruction to clip your Poodle Perfectly!
Allison Foley
$89
Scissoring Techniques for Success
Everything you need to know about scissors and proper scissoring technique.
Allison Foley
$89
Poodle Shaving Basics
How to clip your Poodle short during Covid and beyond with minimal equipment.
Allison Foley
$49
The Best Dog in 2 Minutes
How to show your dog to its best advantage in 2 minutes or less.
Allison Foley
$29
Beginner Handling
Everything you need to know to start showing your dog.
Allison Foley
$69
Intermediate Handling
Up your game, win those points! An Intermediate guide to Handling Dogs!
Allison Foley
$69
Advanced Handling
How to win, our proven method to make you a better handler today!
Allison Foley
$69
Puppy Starter Pack
How to start showing your dog at dog shows
Allison Foley
$69
Campaigning your Dog
The Ultimate Guide on how to Campaign your Dog!
Allison Foley
$29
The Ultimate Guide to Poodle Topknots
Knot Your Average Topknot, All Sprayed Up, plus 7 Bonus pdf's/videos & access to our interactive Facebook group.
Allison Foley
$199
Poodle Handling
17 step-by-step videos to make you a Poodle handler extraordinaire!
Allison Foley
$69
Poodle Prep
30 step-by-step videos and pdf's on preparing your poodle for the show ring.
Allison Foley
$69
All Sprayed Up
14 step-by-step videos plus 14 pdf's on how to prepare your poodle's topknot for the show ring.
Allison Foley
$69
Knot your Average Topknot
16 step-by-step videos plus 16 pdf's on maintaining your poodle's topknot.
Allison Foley
$69
Poodle Puppy Trim
16 step-by-step videos and 26 diagrams on trimming and setting the Puppy trim.
Allison Foley
$69
Poodle Privy: Advanced Poodle Secrets - Part 1 All About Switches (Webinar)
Our virtual classroom from July 22nd, 2020 - Poodle Privy: Advanced Poodle Secrets - Part 1 All About Switches. Access the recording here!
Allison Foley
$139
The Continental Trim
Everything you need to know about this all important trim
Allison Foley
$69
Poodle Perks
Access to our interactive Facebook group
Allison Foley
$27/month
Standard Poodles by the Numbers
The poodle trims, every measurement we could think of! A valuable reference.
Allison Foley
$49
Miniature Poodles by the Numbers
The poodle trims, every measurement we could think of! A valuable reference.
Allison Foley
$49
The T-Trim
Everything you need to know about executing the T-Trim
Allison Foley
$89
The Historical Correct Continental Trim (HCC)
Step by step videos and guides to execute the HCC with confidence and flair!
Julie Wilkins Pantages
$69
The German Trim
A step by guide to executing the German trim with consistency and flair.
Julie Wilkins Pantages
$69
The Modern Trim
Enroll now
Julie Wilkins Pantages
$69
The Retriever Trim
Everything you need to know to execute this everyday trim in the salon or at home.
Julie Wilkins Pantages
$69
The Sporting Trim
Everything you need to know to execute this trim with confidence and flair.
Julie Wilkins Pantages
$69
English Saddle Trim
Coming Soon From puppy trim to English Saddle
Allison Foley
$69
Foundation Grooming Essentials with Nancy Bryson
Everything you need to know to safely groom a dog.
Nancy Bryson
$69
The Ultimate Guide to Poodle Club of America
A step by step Guide on how to show up at PCA looking like a winner - 4 coaching sessions included!
Allison Foley
$19
Counting Down to Westminster Kennel Club
A free guide that includes all the tips and tricks for success at the Westminster Kennel Club Dog Show!
Allison Foley
FREE
Leading Edge VIPs
Access to our private, interactive Facebook group
Allison Foley
$27/month
Vision Board Tutorial
How to make and use a vision board to get the best out of your show dog!
Allison Foley
$9
Coarse Coat Type Grooming Tips
The products you need and how to use them to groom your coarse coated dog
Allison Foley
FREE
Poodle Coat Type Grooming Tips
The products you need and how to use them to groom your poodle type coated dog
Allison Foley
FREE
Smooth Coat Type Grooming Tips.
The products you need and how to use them to groom your smooth coated dog
Allison Foley
FREE
Wire Type Coat Grooming Tips
The products you need and how to use them to groom your wire coated dog
Allison Foley
FREE
Virtual Classroom - Introduction to Dog Shows
Our virtual classroom from September 2nd, 2020 - Introduction to Dog Shows. This course gives you unlimited access to the webinar recording!
Allison Foley
FREE
Virtual Classroom - Dog Show Theory
Our virtual classroom from August 19th, 2020 - Dog Show Theory. This course gives you unlimited access to the webinar recording!
Allison Foley
$29
Virtual Classroom - #1 All About Coat Care
Our virtual classroom from April 29th, 2020 - All About Coat Care. Access the recording here!
Allison Foley
$59
Virtual Classrooms Series #2 - #3 Best Practices at the Dog Show
Our virtual classroom from June 17th, 2020 - Best Practices at the Dog Show. Access the recording here!
Allison Foley
$59
Virtual Classroom Series #2 - #4 Grooming Techniques for Success
Our virtual classroom from June 24th, 2020 - Grooming Techniques for Success. Access the recording here!
Allison Foley
$59
Virtual Classrooms - #2 The Finishing Touches Start with the Bath
Our virtual classroom from May 6th, 2020 - The Finishing Touches Start with the Bath. Access the recording here!
Allison Foley
$59
Virtual Classrooms Series #2 - #2 Training for the Show Ring
Our virtual classroom from June 10th, 2020 - Training for the Show Ring. Access the recording here!
Allison Foley
$11
Virtual Classrooms - #3 Physical Conditioning and Eye Envy
Our virtual classroom from May 13th, 2020 - Physical Conditioning and Eye Envy. Access the recording here!
Allison Foley
$11
Virtual Classroom Series #3 - #2 Next Level Stacking
Our virtual classroom from July 15th, 2020 - Next Level Stacking. This course gives you unlimited access to the webinar recording!
Allison Foley
$29
Virtual Classrooms - #4 Recipes for Show Dogs and Toenail Tutorial
Our virtual classroom from May 20th, 2020 - Recipes for Show Dogs. Access the recording here!
Allison Foley
$11
Grooming Maintenance Classrooms
All of our free grooming maintenance classrooms (webinars) in one place!
Allison Foley
FREE
Grooming Classroom - Wire Coats and Eye Envy
A grooming classroom presented by Groomers Pro, Wheatley Wares, Eye Envy and Angels Apparel! Access the recording to this topic, Wire Coats and Eye Envy!
Allison Foley
FREE
Grooming Classroom - Coarse Coats and Eye Envy
A grooming classroom presented by Groomers Pro, Wheatley Wares, Eye Envy and Angels Apparel! Access the recording to this topic, Coarse Coats and Eye Envy!
Allison Foley
FREE
Grooming Classroom - Smooth Coats and Eye Envy
A grooming classroom presented by Groomers Pro, Wheatley Wares, Eye Envy and Angels Apparel! Access the recording to this topic, Smooth Coats and Eye Envy!
Allison Foley
FREE
How to Achieve the Leading Edge in the Salon - Presented by Wheatley Wares
A grooming classroom presented by Wheatley Wares! Access the recording to this topic, How to Achieve the Leading Edge in the Salon.
Allison Foley
FREE
Poodle/Scissored Coat Type Webinar - Presented by Wheatley Wares
A grooming classroom presented by Wheatley Wares! Access the recording to this topic, Poodle/Scissored Coat Type.
Allison Foley
FREE
Grooming Maintenance Classroom - With Chris Christensen Systems and Rabart Canine
A grooming maintenance classroom in partnership with Chris Christensen Systems and Rabart Canine! This course grants you unlimited access to the recording.
Allison Foley
FREE
All About Dematting Webinar - Presented by Wheatley Wares
A grooming classroom presented by Wheatley Wares! Access the recording to this topic, All About Dematting.
Allison Foley
FREE
Asian Fusion Styling Webinar - Presented by Wheatley Wares
A grooming classroom presented by Wheatley Wares! Access the recording to this topic, Asian Fusion Styling
Allison Foley
FREE
All About Coat Care - Brought to you by Cherrybrook
The 'All About Coat Care' grooming classroom is brought to you by Cherrybrook Premium Pet Supplies. Access the recording here!
Allison Foley
FREE
All About Dematting - Brought to you by Cherrybrook
The 'All About Dematting' grooming classroom is brought to you by Cherrybrook Premium Pet Supplies. Access the recording here!
Allison Foley
FREE
What Brushes Are Right For Me? - Brought to you by Cherrybrook
The 'What Brushes Are Right For Me' grooming classroom is brought to you by Cherrybrook Premium Pet Supplies. Access the recording here!
Allison Foley
FREE
Virtual Classroom - Critically Examining Your Dog
Our virtual classroom from September 12th, 2020 - Critically Examining Your Dog. This course gives you unlimited access to the webinar recording!
Allison Foley
$59
Virtual Classroom - Grooming Finishing Touches
Our virtual classroom from September 23rd, 2020 - Grooming Finishing Touches. This course gives you unlimited access to the webinar recording!
Allison Foley
$59
Virtual Classroom - Enhancing and Correcting Coat Colour
Our virtual classroom from October 7th, 2020 - Enhancing and Correcting Coat Colour. This course gives you unlimited access to the webinar recording!
Allison Foley
$59
Virtual Classroom - A Trip Around The Ring
Our virtual classroom from October 21st, 2020 - A Trip Around The Ring. This course gives you unlimited access to the webinar recording!
Allison Foley
$59
Virtual Classroom - Target Training
Our virtual classroom from November 4th, 2020 - Target Training. This course gives you unlimited access to the webinar recording!
Allison Foley
$59
Webinar - Junior Handling and The Unofficial Guide to Judging JH
Our webinar from November 21st, 2020 - Junior Handling and the Unofficial Guide to Judging JH. Unlimited access to the recording included!
Allison Foley
FREE
Virtual Classrooms Series 2 - #1 Scissoring Techniques
Our virtual classroom from June 3rd, 2020 - Scissoring Techniques. Access the recording here!
Allison Foley
$11
Drop Coated Type Breeds Grooming Tips.
The products you need and how to use them to groom your drop coated dog
Allison Foley
FREE
Grooming Classroom - Drop Coats and Eye Envy
A grooming classroom presented by Groomers Pro, Wheatley Wares, Eye Envy and Angels Apparel! Access the recording to this topic, Drop Coats and Eye Envy!
Allison Foley
FREE
Virtual Classroom Series #3 - #1 Next Level Scissoring ft. The T-Trim
Our virtual classroom from July 8th, 2020 - Next Level Scissoring ft. The T-Trim. This course gives you unlimited access to the webinar recording!
Allison Foley
$29

Original Price: $3,807


Don't miss out on this opportunity to join the Netflix of Purebred dog learning! Access to every single course we have now and in the future. Ask about our coaching as well!

Get started now!